Corporate Culture

Our mission:
We offer people big and small genuine value with our demand-driven products and prices. Because our wide assortment is always in line with what the consumer really demands, the success of our company is assured.

Guidelines:

• Society and the environment
  Our corporate actions must always be guided by the principle of ecological and social responsibility. Our current objectives are always in cognisance of the process of ongoing change.
• Safety
  Never should our products jeopardise the safety of the consumer. Our aim to keep prices low shall never compromise the safety of our products.
• Trust
  Mutual trust is the foundation on which all relationships are built. By our actions we strengthen the trust our customers have in our company every day.
• Customers and suppliers
  Our customer and supplier relations are characterised by trusting, open and honest cooperation. Since this is a process, not a condition, it demands to be consistently improved. Our success is assured exclusively via the success of our customers and suppliers.
• Our staff
  Our corporate success is based on respectful and fair interaction, the willingness of our staff to accept change, constant recognition of performance, personal responsibility and quick decisions.
• Product innovations
  We encourage development of product innovation to meet the requirements and expectations of our customers.
• Profit
  Cost-conscious and intelligent solutions are the basis of our actions. The profit gained therefrom is the basis of ongoing positive development of the company.